Wittness Apparel + Marketing

Gahanna Lacross Mission:

Gahanna Lincoln Varsity Lacrosse is here to WIN. The Lions build unity, skill, and fierce competition from youth through high school, driving #LionPride with relentless teamwork and a commitment to dominating on the field.

Project Goal:

Collaborate with Laura Geller Beauty on an influencer seeding "Beauty Emergency Kit" for the launch of their new Line Smoother Targeted Fine Line Filler. The objective was to create a branded, portable emergency beauty essentials pouch filled with custom accessories that deliver quick fixes and confidence boosts, distributed to hundreds of influencers to spark authentic buzz and support a high impact social campaign featuring Bravo Real Housewives star Dolores Catania.

What WITTNESS Delivered:

Created a premium player bundle including an athletic hoodie, joggers, tee shirt, and shorts designed for performance, comfort, and style.
Collaborated closely with the Head Coach and players throughout the creative process to ensure every piece matched exactly what the team envisioned while staying true to Gahanna Lincoln's brand guidelines.
Developed custom artwork, color palettes, and details that captured Lion Pride and team identity for an elevated, unified look.
Built and launched a dedicated custom webstore enabling parents, players, and supporters to order the bundles seamlessly with premium quality production and fulfillment.

What did WITTNESS do for them?

Wittness elevated Gahanna Lincoln Varsity Lacrosse's team identity through thoughtful, collaborative design and premium customization, delivering a standout player bundle that players wear with pride on and off the field. By consulting directly with the coach and athletes and creating an accessible custom webstore, Wittness streamlined gear access for the entire community while strengthening team unity and school spirit. The result is elevated apparel that boosts morale, supports performance, and reinforces Lion Pride in a way that connects players, families, and fans more deeply.

Partner Success Story

Partnership Insights:

Gahanna Lacross

Varsity Lacrosse Merchandising

Partnerships

Custom Beauty Merch

Crafted custom promotional accessories and items tailored for influencer campaigns across Laura Geller Beauty and Bliss skincare lines.

AS Beauty - Laura Geller & Bliss

Wellness Boxes, Youth Football Camp & Golf Outing

Partnered with NFL linebacker Nick Herbig and his nonprofit HerbieGives to create branded apparel and accessories supporting Kauai youth initiatives, including wellness boxes, an all-position football camp, and annual golf outing. Delivered high-quality gear that amplifies their mission of empowering student-athletes through education and sports.

Gahanna Varsity Lacrosse

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